10 Digital Marketing Trends for 2023
Digital marketing trends have evolved as brands adapt to new technology. However, relying solely on traditional marketing practices is no longer sufficient in this constantly changing landscape. Consumer preferences and values have changed, and effective marketing strategies must follow suit. […]
24Feb
Motad Wins The Creative and Digital Mandate RoadRunAir
Motad has won the creative and digital mandate for the brand, RoadRunAir. A new air travel company that specialises in offering luxury yet affordable tours on private jets, RoadRunAir, recently launched its first-ever digital campaign. Do you want to be a part […]
24Feb
Motad Wins Pitch For Gorenje World Cup Campaign
MOTAD, a Dubai based digital creative agency won the campaign for Gorenje in a multi-agency pitch. Do you want to be a part of the most anticipated and controversial Breakfast Briefing of the year? Join Campaign Breakfast Briefing: Out of Home as […]
12Jan
Debunking Superstitions Against Influencer Marketing
Influencer marketing has proven effective for businesses looking to enhance brand awareness and engagement. Studies show that it generates higher returns on investment (ROI) than other forms of marketing (oberlo, 2023). However, it is also susceptible to superstitions, as new […]